Classic structure. Nordic character. Beautifully balanced.

A refined London Dry style with juniper, herbs, berries and florals for a distinctly Nordic expression.

AROMATIC | BALANCED | COMPLEX | DISTINCTIVE

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Purity Nordic London Dry 34 Organic Gin

Nordic London Dry begins with the familiar structure of juniper, then opens into something more distinctive.

Basil and thyme bring herbal depth. Lingonberry and blueberry add a subtle Nordic fruit character. Lavender brings a soft floral lift.

Each botanical has a role. Nothing dominates. Nothing disappears.

The result is aromatic, layered and complex, with a balance that feels effortless from the first sip to the finish.

Classic in structure. Distinctive in character. Unmistakably Nordic.


This is a gin made for moments when the details matter.

With tonic, the botanicals open and stretch. In a Martini, the structure becomes beautifully precise. In a Negroni, the complexity carries all the way through.

However you serve it, there is always something more to discover.

A herbal note you didn’t notice before. A touch of berry. A softer floral edge.

And sometimes that little unexpected detail is all it takes to bring a smile.

Familiar enough to feel effortless. Distinctive enough to stay with you.


The first impression is juniper.

Then the character begins to unfold.

Herbs. Nordic berries. Soft florals.

Layer upon layer, held together by balance. It never needs to shout.

Its complexity reveals itself gradually, making each sip a little more interesting than the last.

A classic London Dry with a distinctly Nordic point of view.

So Smooth. All Smiles.

MATHIAS TONNESSON, MASTER BLENDER

The character of Nordic London Dry comes from balance — every botanical should be expressive, but none should take over.

We begin with the classic structure of juniper, then build complexity with herbs, Nordic berries and soft floral notes.

The challenge is not adding more. It is knowing exactly when everything is in balance — aromatic, complex and distinctive, yet still effortless to enjoy.

That balance is what gives the gin its character.

STEFAN MAGNUSSON, MASTER DISTILLER


Purity Nordic London Dry 34 Organic Gin

Highly awarded for its depth, structure, and long, refined finish.


Gold Medalist International Spirits Challenge 2023 logo with gold laurel branches on sides
Bronze Medalist at the International Wine and Spirit Competition 2020, with gold laurel wreaths on both sides.
Silver Medalist badge for the International Spirits Challenge 2020 with gold laurel leaves.
Gold medalist award certificate for NY International Spirits Competition 2023 with laurel branches.

INGREDIENTS

Signature 34 Edition Organic Vodka
(Winter Wheat, Malted Barley & Soft Spring Water)

Botanicals
Juniper, supported by coriander, thyme, and basil for depth and structure. Layered with lingonberry, blueberry, lavender, cardamom, and angelica root for softness and balance.

43% ABV (86 Proof)

GLUTEN FREE | VEGAN FRIENDLY | KOSHER | ORGANIC