The smoothness gets your attention. The smile says everything.

51 levels of copper. 20 hours of extended copper surface contact. Crafted in pursuit of True Smoothness.

REFINED | WEIGHTLESS | LAYERED | UNEXPECTED

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Purity Connoisseur 51 Reserve Organic Vodka

For me, it doesn’t arrive loudly.

No burn. No edges.

Just a smoothness so controlled, it becomes a feeling.

Soft. Precise. Complete.

At the heart of Connoisseur 51 Reserve is our signature heart spirit, crafted from organic winter wheat and malted barley. For 20 hours, it is exposed to copper across 51 levels, creating extended copper surface contact that helps develop its distinctive depth, character and smoothness.

The colder it gets, the more it reveals.

Warm vanilla. Soft caramel. Toasted grain. A subtle trace of copper.

Weightless and seamless, unfolding with effortless grace. Layered and refined, with a long, elegant warmth and the unmistakable character of True Smoothness.


51 is made for the moments when the vodka itself becomes the experience.

Enjoy it neat. Over a single large cube. Or in a beautifully simple Martini. However you choose to drink it, give it a moment.

Notice the texture.

The depth.

The way the flavor unfolds without losing its composure.

Then comes the part we cannot manufacture.

That quiet smile when something is smoother than you expected.

True Smoothness doesn’t ask for a reaction. It receives one.


The first sip doesn’t demand attention.

It earns it.

What begins with extraordinary smoothness opens into depth, character and a long, elegant finish.

That unexpected contrast is what makes Purity 51 memorable.

Not smoothness for the sake of neutrality. Not refinement without personality.

True Smoothness — with character, flavor and a feeling you remember.

The smile says everything.

MATHIAS TONNESSON, MASTER BLENDER

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A man with a beard and short hair is reaching upwards, wearing a black shirt and a brown apron labeled 'PINT VODKA'.

Connoisseur 51 Reserve is where smoothness becomes something more — deeper, more refined and almost effortless.

Connoisseur 51 Reserve is the expression that takes that idea furthest.

Its signature heart spirit receives approximately 20 hours of extended copper surface contact across 51 levels before being carefully blended with column-distilled wheat spirit and Purity water.

But the process is only meaningful because of what happens in the glass.

The texture. The depth. The effortless finish.

And then the reaction we are always looking for.

That quiet smile that tells you everything you need to know.

So Smooth. All Smiles.

STEFAN MAGNUSSON, MASTER DISTILLER


Purity Connoisseur 51 Reserve Organic Vodka

The highest awarded Vodka the last 5 years by Wine Enthusiast Magazine.

GOLD MEDALIST THE VODKA MASTERS 2018
95 POINTS WINE ENTHUSIAST MAGAZINE HIGHEST RATED VODKA
GOLD MEDALIST INTERNATIONAL SPIRITS CHALLENGE 2019
MATER TROPHY THE VODKA MASTERS 2017 PURITY VODKA
Gold Medalist award logo for the 2019 Global Luxury Masters with gold laurel wreaths
DOUBLE GOLD SPIRITS CHALLENGE 2020
96 POINTS ULTIMATE SPRITS CHALLENGE 2020 PURITY VODKA
GOLD MEDALIST SAN FRANSISCO WORLD SPRITS COMPETITION 2023 PURITY VODKA
DOUBLE GOLD SIP AWARDS 2023 BEST VODKA PURITY VODKA
GOLD OUTSTANDING TROPHY ISC 2019 PURITY VODKA
TOP 3 VODKA NEWSWEEK 2024 PURITY VODKA
DOUBLE GOLD ISC 2023 PURITY VODKA
VODKA TROPHY PURITY VODKA 2019
GOLD OUTSTANDING ISC 2017 BEST VODKA PURITY VODKA
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INGREDIENTS

Winter Wheat & Malted Barley
Soft Spring Water

40% ABV (80 Proof)

GLUTEN FREE | VEGAN FRIENDLY | KOSHER | ORGANIC