A woman in a peach dress on a balcony holding a bottle of vodka high in the air and a glass of red wine, with a city skyline in the background.

Connoisseur 51 Reserve Organic vodka

The highest rated unflavored vodka by Wine Enthusiast Magazine since 2017.

A clear glass bottle of Purity Vodka with black, orange, and white label, indicating it is organic and distilled in Sweden.

ULTRA PREMIUM

Purity Connoisseur 51 Reserve Organic Vodka

Purity Connoisseur 51 Reserve Organic Vodka is recognized by experts as the best in the world due to its incomparable true smoothness and complexity – a vodka that took us years to refine and perfect. By copper-surface-distilling the heart slowly for more than 20 hours – resulting in 51 distillations – something magical happens. The layers of flavor from our organic winter wheat and malted barley come to life, creating the smoothest, most delicious vodka in the world.


Alcohol 40% by Volume (80 Proof)
700 ml | 750 ml | 1L | 1750 ml | 375 ml | 50 ml

GLUTEN FREE | VEGAN FRIENDLY | KOSHER | ORGANIC

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CRAFTMANSHIP

Copper surface distilled, up to 51 times for extra purity, flavor and true smoothness

Connoisseur 51 Reserve is the pinnacle of our distilling expertise. By maximizing copper contact in our custom still for over 20 hours – and distilling each batch 51 times – something magical happens. All the layers of flavor from our organic ingredients come to life. And the spirit is smoother than any other vodka available.

I’m very proud of the Connoisseur 51 Reserve and its my personal favorite.

Stylized signature of Stefan Magnusson in brown ink.

Master Distiller, Purity Distillery

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How far can we go with flavor, complexity and smoothness?

That was the ambition with our crown-jewel vodka, Connoisseur 51 Reserve. We slowly distill each batch, bringing out the full layers of our organic ingredients, and then further copper-distilling until more flavor and smoothness is apparent. This is how we arrived at the perfect number – 51.

Signature or handwritten text reading 'Matthias Jonneson' in brown ink.

Master Blender, Purity Distillery


"the highest awarded Vodka the last 5 years by Wine Enthusiast Magazine”

Gold Medalist International Spirits Challenge 2019 award emblem with gold laurel branches
Gold 'Outstanding' award at International Wine & Spirit Competition 2017 with gold laurel wreaths on either side.
Vodka Trophy logo with gold laurel leaves and bold black text for the 2019 International Spirits Challenge.
Double Gold International Spirits Challenge 2023 logo surrounded by gold laurel branches
Gold medal with laurel wreaths and the text 'Gold 'Outstanding' International Spirits Challenge 2019'
Double Gold International Spirits Challenge 2020 award emblem with gold laurel wreath
Master Trophy for the Vodka Masters 2017, with gold laurel wreaths on each side.
Gold medalist badge for the San Francisco World Spirits Competition 2023 with a gold laurel wreath and black text.
Gold medalist badge for the Vodka Masters 2019, featuring black text and gold laurel branches.
Award badge with gold laurel branches, displaying "96 POINTS" and "ULTIMATE SPIRITS CHALLENGE 2020" in black text.
Award badge with laurel branches, displaying '95 Points' from 'Wine Enthusiast Magazine'
Award badge with gold laurel wreath, text 'Top 3 Vodka,' and 'Newsweek 2024'
Logo for Vodka Trophy, an international wine and spirit competition from 2017, featuring a gold laurel wreath.
Award plaque with the text 'Double Gold SIP Awards 2023' surrounded by gold laurel branches.
Gold Medalist emblem for the Vodka Masters 2018 with laurel branches.
Gold Medalist badge for the 2019 Global Luxury Masters, featuring gold laurel branches and bold black text.
A bottle of Purity Vodka and a tall glass with a lemon wedge and a lemon peel garnish, placed on a round table with lemon slices nearby, with a blurred outdoor background featuring a pool and balcony railing.
A pink cocktail garnished with raspberries and a lime slice on a cocktail pick, placed on a table with a bottle of Purity Vodka 51 and a potted plant in the background.
A white tray with a bottle of Purity Vodka, two glasses filled with vodka, a round metal container of Belgian caviar, and a small white spoon, all on a dark wooden surface.
A hand squeezing a lemon over a glass of vodka with ice. A bottle of Purity Vodka is in the background.

UNLEASH YOUR INNER MIXOLOGIST WITH PURITY CONNOISSEUR 51 RESERVE

Take your cocktail game to the next level with Purity Vodka and Purity Gin. With its unparalleled smoothness and taste, Purity is the perfect foundation for your favorite cocktails.

Elevate your next happy hour – you’re worth it.


SIGNATURE MARTINI

For the Purity Signature Martini, achieving a luxuriously smooth mouthfeel is key. To accomplish this, the cocktail should be prepared ice-cold and without ice dilution.

To create the perfect version of this cocktail, high-quality vodka with a smooth profile is necessary. The vodka's purity allows the flavors to be more prominent, making it the ideal base for this signature martini. Additionally, using a vermouth with enough character to complement the vodka and make its presence known in the drink is crucial.

The icon. Made with Purity.

A cocktail glass filled with clear liquid, garnished with a lemon slice, against a dark background.

Ingredients
4 parts Purity Connoisseur 51 Reserve Organic Vodka
1/4 part dry vermouth
Lemon twist

Method
To make a perfect Purity Martini, begin by placing the vodka bottle and the serving glassware in the freezer overnight. This will ensure that both the vodka and the glassware are as cold as possible.

When it's time to serve, take the frozen glass out of the freezer and pour in a small amount of chilled vermouth. Swirl the vermouth around in the glass until the inside is coated, then discard any remaining liquid.

Next, pour the cold vodka directly into the glass. Take a lemon peel and gently squeeze it over the drink to express the oils, which will coat the surface of the drink.

To add a final touch, rub the lemon peel around the rim of the glass, then drop it into the drink as a garnish. Enjoy your delicious and refreshing martini!

THE PURITY CONNOISSEUR 51 RESERVE 
TASTE EXPERIENCE

AROMA

Notes: hints of lemon and vanilla; fresh-baked bread from the winter wheat and barley.

Our Connoisseur 51 Reserve really shines neat or in a naked martini. With this much flavor, you only need time to enjoy it. You'll find the finish is smooth with zero burn.

SIP

Notes: Citrus, slight peppery, vanilla and freshly baked bread

Characteristics: Smooth, nuanced, no harshness

TASTE