BRAND CENTRAL

PRODUCT INFORMATION

PURITY CONNOISSEUR 51 RESERVE ORGANIC VODKA

A clear bottle of Purity Vodka labeled '51', positioned on a scale in what appears to be a distillery or bar setting with copper distillation equipment in the background.

The highest rated unflavored vodka by Wine Enthusiast Magazine since 2017

OFFICIAL NAME

Purity Connoisseur 51 Reserve Organic Vodka

OFFICIAL NAME - SHORT

Connoisseur 51 Reserve Vodka

ABV

Alc. by Vol. 40% | (80 PROOF)

OFFICIAL PRODUCT DESCRIPTION - LONG VERSION

Purity Connoisseur 51 Reserve Organic Vodka is recognized by experts as the best in the world due to its incomparable true smoothness and complexity – a vodka that took us years to refine and perfect. By copper surface distilling the heart slowly for more than 20 hours – resulting in 51 distillations – something magical happens. The layers of flavor from our organic winter wheat and malted barley come to life, creating the smoothest, most delicious vodka in the world.

Purity Connoisseur 51 Reserve Organic Vodka is renowned for its unmatched true smoothness and complexity, achieved through 51 copper surface distillations over 20 hours, blending organic winter wheat and malted barley for a rich, smooth flavor.

TTB APPROVED BACK LABEL TEXT

Our crown jewel, Connoisseur 51 Reserve vodka, has won innumerable awards from experts due to its unparalleled smoothness and complexity. It’s a spirit that took us years to refine and perfect. By copper-distilling the heart slowly for more than 20 hours – resulting in 51 distillations – something magical happens. The layers of flavor from our organic winter wheat and malted barley come to life, creating the smoothest, most delicious vodka imaginable. Best enjoyed in your next Martini.

Incomparably smooth and flavorful

PRODUCT KEYWORDS

Gluten free | Vegan friendly | Kosher | Organic | No artificial flavors | No sweeteners | Smooth Vodka | 51 times distilled | Copper Surface Distilled | True Smoothness | Family Owned | Product of Sweden

Multiple bottles of Purity Vodka, including a small miniature, a medium-sized bottle, and large bottles, placed on a reflective surface. The bottles are labeled as organic, copper distilled, and made in Sweden.

Alcohol 40% by Volume (80 Proof)
700 ml | 750 ml | 1L | 1750 ml | 375 ml | 50 ml

10 Reasons to Buy Purity Connoisseur 51 Reserve Vodka

When only the finest will do, reach for Purity Connoisseur 51 Reserve. Crafted for those who demand excellence in every sip, this is our most meticulously refined expression, the result of obsessive detail, patience, and precision.

  1. The heart of the spirit is distilled 51 times using our proprietary copper surface distillation process. This extreme level of refinement delivers a vodka that is exceptionally smooth, pure, and flavorful — with no harsh edges.

  2. A multiple grain organic vodka, made with both malted barley and winter wheat. This blend creates a richer, more complex flavor profile that sets it apart from single-grain vodkas.

  3. Remarkably clean, silky, and full-bodied on the palate, with a long, luxurious finish. It's a vodka that rewards sipping and adds depth to any cocktail.

  4. Made exclusively from 100% organic ingredients, without pesticides, artificial additives, or shortcuts. You get nothing but the cleanest, most natural expression possible.

  5. Designed to be enjoyed neat, over ice, or in a high-end martini. It’s versatile enough for the finest cocktails, but so smooth it shines on its own.

  6. Developed by Master Blender Mathias Tönnesson, the creator behind every award-winning Purity spirit. His signature is found in every sip — balance, elegance, and exceptional taste.

  7. Presented in a striking, upscale bottle that looks at home on the best bar carts and backbars. It’s a bottle you’ll be proud to pour from or gift.

  8. Made in a distillery that prioritizes sustainability, using solar power and resource-efficient practices.

  9. Internationally awarded and critically acclaimed, with consistent recognition for taste, purity, and innovation. This isn’t just premium — it’s proven.

  10. Competes with the best luxury vodkas in the world — but delivers true smoothness with organic integrity. You’re not just buying a brand; you’re choosing a better vodka.

SALES SHEET

An Essential Tool for Showcasing Purity’s Premium Offerings

Sales sheets provide a concise and visually appealing overview of Purity’s premium products. They highlight key features, product benefits, and pricing, serving as essential tools for sales teams to effectively communicate the unique qualities of our spirits to distributors and retailers.

Advertising poster for Purity Vodka featuring a bottle of Purity Connoisseur 51 Reserve organic vodka, a glass with ice, and promotional pricing details.
A promotional poster for Purity Vodka featuring a bottle with a label indicating it is organic, copper distillation 51 times, and produced in Sweden. The poster highlights the vodka’s smoothness, high-quality ingredients, and awards. There is an image of a cocktail glass with vodka pouring into it, and approved logos at the bottom.