Creative Brief

To ensure we develop a design that meets your expectations, please provide detailed and precise answers to the following questions. If you have any design preferences or inspirational references, please send them together with this brief.

Date

YYYY

Request type

Project Owner

First Name

Last Name

Project Name

Project deadline

YYYY

Explain the project in a few key sentences. The information should help answer the ‘why’.

What is the goal with the project?

Describe the benefits of how this project will enhance your sales.

Define your target audience.

Who are the primary users or customers for this project?

Describe how the product will reach consumers.

Will it be sold online, in stores etc.?

Print specifications

Do you have any print specifications, formats, die lines or other mandatory requirements that need to be incorporated into the design?

Creative copy/text

Please add the copy you want to use.

Creative Brief

You're Worth it.